Even though the roots of the mod movement are a British as the queen, cream teas and holidays in the Beindorm, it has come a long way since the early 60’s, when those first mods got into fights with rockers in British coastal towns like Brighton and Margate. This community in northern Spain consists of 21st century mods, who are faithful to the look and the tastes of the mods of old.
Mod is short for Modernism, a term originally applied to fans of modern jazz, as opposed to traditional jazz. London and Brighton were the places where a blend of music, night life, fashion and scooters became a way of life. Although the mod scene was eclipsed by hippy psyche-delis st the end of the 60’s, it made a strong come back a decade later.
Inspired by this musical heritage, the 3 friends from Gij’on had started Euroyeye’ (music popular during the 1960s in France and Spain is known as ye’ ye’)in 1994 for the first time with only 4 groups performing, but over the years it has become one of the word’s premier mod festivals. People will come from all over to buy stuffs at the market, to see films and exhibitions and to listen to groups they like. Check out www.euroyeye.es
Mods say modern technology helps today’s mods to maintain that impeccable style. Like eBay. Or they would be tailored by dressmakers. It’s like you know certain steps in your dance to the certain music, and it’s that certain cut of the collar and turn-up of your trousers. It’s all in the detail.